Augmented Reality APP to find your friends at music festivals
Client
Seat / Google
Year
2019
Type
Brand Experience
APP
Technology
Augmented Reality
Geolocation
WHY Seat and Google wanted to promote their sponsorships within the music scene.
WHAT We designed and developed an application to find your friends at music festivals or crowded places, through the use of cutting-edge augmented reality and real-time geolocation. Users can customize their personal signals: 3D elements that hover over their location with AR to allow friends to locate them. For example, users can choose from a variety of fun options including a giant pointing hand, a slice of pizza, a gummy bear, and a bunch of balloons. A powerful yet fun use of augmented reality for crowded places. Augmented Reality App s are here to stay and are finally introduced in our everyday lives in fun and useful ways.
Unveiled at Barcelona Primavera Sound and released worldwide later on.