A face mapping – powered commercial that transforms a moisturizer into magic.
Hogarth&Ogilvy / POND’s
Face Projection Mapping
WHY POND’s was looking for an out-of-the-box commercial to communicate their Cold Cream to younger audiences.
WHAT With our friends at Hogarth&Ogilvy we created a face projection mapping and distilled it into an online commercial.
The Making Of about the process of creating the face projection mapping, including how we worked with physical makeup to create the digital designs, the 3D scanning and 3D printing involved, and other curious elements of the mix.